Stock Market · Mutual funds, deeper
Direct vs regular plans
Every mutual fund offers two versions: Direct and Regular. They invest in identical underlying stocks but have different costs. The difference compounds into huge sums over time.
The structural difference
- Regular plan: bought through a distributor (broker, bank, advisor). Distributor receives 0.5-1.5% commission yearly.
- Direct plan: bought directly from AMC. No distributor commission.
Same fund manager, same stocks, same NAV calculation. Only the expense ratio differs.
The math
Regular plan expense ratio: 1.5% per year
Direct plan expense ratio: 0.5% per year
Difference: 1.0% per year
Over 25 years on a ₹10 lakh investment:
- Regular plan (10% gross return − 1.5% expense = 8.5% net): ₹76 lakh
- Direct plan (10% gross return − 0.5% expense = 9.5% net): ₹95 lakh
[bars:Direct (0.5%)=95 L|Regular (1.5%)=76 L]
> The ₹19 lakh difference is what you paid your distributor for 'service', usually a few WhatsApp messages and basic recommendations.
Where to buy direct plans
- Any MF platform that sells Direct plans. Check the plan name on the order screen, it will say Direct
- The AMC's own website or app
- The industry utilities (MF Utility, MF Central), which cover every AMC in one account
When regular might make sense
- You're completely new and need hand-holding from an advisor
- The advisor genuinely adds value (rebalancing, goal planning, behavioural coaching)
- The ₹19 lakh difference is acceptable for the service
So the question isn't which plan is better in the abstract. It's whether you're getting ₹19 lakh of service. If someone is genuinely rebalancing your portfolio and stopping you from panic-selling in a crash, that's worth paying for. If the relationship is a few WhatsApp messages a year, you're funding it either way.
Takeaway. Direct plans run 0.5-1.5% cheaper than regular plans, which compounds to roughly 25% more wealth over 25 years. That gap is the price of the distributor. Worth paying only if the distributor is doing work you would otherwise pay for separately.
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